Clicky

 

Archive for August, 2010

That’s A Rapp: ‘Exit Row’ Won’t Make You Hate It

You can blame Bernie Su for the new, improved (?) and fantastically terrible punny title for my web series review column. However, he knows what he’s doing with pliers and a sledgehammer, so I’d just not make a federal case of it.

I am not the biggest fan of puppets, but I would not go so far as to say that puppets and I have a dislike of one another. When done right, a puppet act can showcase brilliance to a universal audience. But often what happens is:

The novelty of having cute-looking inanimate objects talk about shocking things wears thin quickly,
The use of puppets try to take the focus away from weakly written humor, or
It’s just made for a very narrow audience, and was never meant to appeal to me, anyway.
Exit Row easily sidesteps the first pothole. We’ll talk about the other two later, but let’s get into the breakdown. The show follows characters Chuck and Ralph, two (thankfully) empty air sickness bags as they sit in neighboring airline magazine pockets. From the press release, they “grapple with everything from love, betrayal, friendship, identity, in-flight etiquette, and life ad nauseum from the perspective of a seat back pocket.”

Production of the show is ridiculously simple, and Puppet Heap’s puppeteers James Godwin and Tim Lagasse smartly don’t try to do too much. They absolutely know their stuff – pretty much every major puppet act you’ve seen, they’ve had a hand in it – including a Chappelle’s Show episode, which, unfortunately, contained my least favorite sketch they had (see: problem #1, not that it was the puppeteers’ fault). So it’s no surprise that on Exit Row, lighting, sound, and the puppet work are all great, particularly after the first episode, where they panned the dialogue to different channels, providing a sense of space in audio form.

Read Article (2 comments)
The Expendables, Sylvester Stallone Takeover YouTube

The Expendables will premiere in theaters nationwide this weekend. Directed by Sylvester Stallone and starring the SWAT Pack – my new name for the cast, comprised of Stallone, Jason Statham, Jet Li, Dolph Lundgren, Terry Crews, Randy Couture, Steve Austin, Mickey Rourke, Bruce Willis, and Arnold Schwarzenegger – the film’s an ode to blockbuster action flicks of the 80′s and 90s. Feels kinda like an Ocean’s Eleven, except with mercenaries, high-tech guerilla warfare, and tattoos.

To drum up anticipation for this weekend’s release, the good people at Lionsgate tapped two starlets of online video. The first was Taryn Southern, who hosted the live streamed, red carpet show at The Expendables premiere. And the second was Shira Lazar, who interviews Stallone for what at first appears to be a blah press junket that quickly turns explosive.

The Expendables channel on YouTube is the latest to get the takeover treatment. As Stallone sums up plot lines, individuals pictured in the related videos come to life, pointing automatic weapons at the 64-year-old movie star. The arms race escalates quickly until half the page is turned into smoldering ash.

Pioneered by Nintendo in late 2008 with its advertisement for Wario Land, the YouTube takeover is by no means a novel marketing tactic, but it’s still pretty sweet. Megan O’Neill notes how Lionsgate is the the third company to debut an out-of-the-video-box campaign on YouTube within the last two months. In June, Samsung released the first ever YouTube takeover game. In July, Cadbury Australia promoted its Dariy Milk Rollpack on YouTube with the help of a circular video player.

Read Article (4 comments)
NYTVF Selections Filled With Web Series Setting Sights on TV

Continuing a busy Monday of news from the world of web series, the New York Television Festival (NYTVF) announced its official selections today for the Manhattan-based festival for independent television heading into its six year. The festival will take place in Manhattan September 20-25 at Tribeca Cinemas and the SVA Theater.

Web series are once again increasingly a part of the independent television landscape, with a number of the pilots up for competition in this year’s festival having emerged online or planned for an internet release. Some notable standouts are a new comedy series from 2009 NYTVF winner Al Thompson (Johnny B Homeless) called Baby Daddy Memoirs and Blue Movies’ Scott Brown’s sophomore series Asylum from creator Dan Williams (see trailer above).

Also making the cut this year are a number of existing web series like SOLO, 9AM Meeting, The Bear, The Cloud and God, Greg & Donny, Copy & Pastry, Craig & the Werewolf and Octane Pistols of Fury. Trailers of all the selections are on NYTVF’s YouTube channel.

Read Article (6 comments)
NBC, Samsung, Celebrities Sign on for ‘FCU: Fact Checkers Unit’

FCU: Fact Checkers Unit first debuted as an Official Selection of the 2008 Sundance Film Festival. Starring Peter Karinen and Brian Sacca (aka comedy duo Pete and Brian), the nine-minute short quickly gained attention from The Washington Post and anyone who likes to watch awesome things online. It’s a fast-paced, whimsical story of two fact checkers at the fictional men’s magazine, Dictum, who approach their job in industrial Brooklyn with the kind of thoroughness expressed by Made Lebowski’s doctors. Kristen Schaal has a caemo. So does Bill Murray.

FCU’s second coming will debut August 17 all around the world. NBC Universal is at the helm a global distribution strategy for an eight-part web series based on the original short film. Samsung Electronics will sponsor the series as part of a promotion for its latest Android phone release, the Galaxy S.

Produced by SXM – the production company behind another short-film-turned-NBC-original-web-series, Ctrl – FCU the web series continues where the short film left off. Karinen and Sacca’s characters get their paychecks from men’s rag, Dictum for answering to nothing but veritas and investigating the accuracy of claims the magazine makes about celebrities. Each episode will feature a different entertainment personality, including Luke Perry, Alex Trebek, Dave Navarro, Karolina Kurkova, Donald Faison, Pauley Perrette, Zach Gilford, and Jon Heder.

Samsung’s media agency, Starcom claims FCU will be the first “globally distributed web series.” In addition to the types of domestic websites and platforms where you’d expect to see the series – NBC.com, Hulu, Syfy.com, Xbox 360, PlayStation 3, mobile phone carriers, and Comcast, Cox, and Time Warner cable VOD services – Samuel Axon notes that overseas the series will appear day-and-date in the “United Kingdom via Syfy’s digital distribution platforms, SyFy Universal in Singapore and Japan, and the Sci-Fi Channel in Australia.” NBC Universal will also use on-air television time to promote the series on the Syfy channel and NBC network.

In the series, FCU’s ardent fact checkers will both be armed with the new Samsung Galaxy S to help them hunt for pop culture stars and the truth.

Read Article (4 comments)
Crackle’s Fall Line-Up Sneak Peek: ‘Backwash’ and ‘Held Up’

Crackle had talent of some of their upcoming web projects in attendance during the Sony’s Television Critics Association (TCA) event, Tuesday, August 3rd at the Beverly Hilton and Tubefilter was there to get the inside scoop. Interviewees included Michael Panes (Easy To Assemble, Jonathan Dore, and Randy and Jason Sklar (Back on Topps, ["(Layers)"]). The shows they were there to talk about are Backwash and Held-Up, respectfully; two witty, off-the-cuff comedies that show that Crackle seems to be treading farther from the slick, production-value heavy dramas of their recent web past such as The Bannen Way and Urban Wolf. Both series have impressive casts including some comedy and improv as well as television and film veterans.

Read Article (7 comments)
My Damn Channel Tacks On $4.4M, Investors Bullish Again on Web Series

There’s a turn in the tide happening in the world of web video. The second half of 2010 has so far signaled a resurgence of investor interest in the business of making original programming for the internet. And those investors are once again bullish on original content.

Just a week after rolling out its largest slate of original web series programming to date, online network My Damn Channel announced it has closed a $4.4 million Series B funding round today. The round is led by Intuitive Venture Partners along with Okapi Venture Capital and Sunshine Wireless Company which both participated in the $3.2 million Series A round back in 2007.

Its the latest of online content networks this year to raise money—Machinima.com raised $9 million in June and Next New Networks closed a $3 million Series C back in March—proving that the VC thesis on the space is clearly getting some reworking after some notable misses a few years ago.

My Damn Channel says it plans to add advertising sales and business development staff as it grows out it original content offerings. Those offerings have already branched out from its early days of hits web series like You Suck at Photoshop and Wainy Days, and into branded entertainment series like IKEA-backed Easy to Assemble (and Sparhüsen) and Trident-sponsored The Webventures of Justin & Alden along with partnering with traditional studios like Fox Television Studios.

Read Article (6 comments)
YouTube’s ‘Fred’ Star Gets Nick TV Deal, ‘Marvin, Marvin’

17 year-old Nebraska native Lucas Cruikshank created a character Fred, that, like him or loathe him, made him the youngest ever to sit atop YouTube’s most subscribed channels list. (He’s since been overtaken by 20 year-old Ryan Higa aka NigaHiga) And that venerable high-pitched “6 year-old” Fred Figglehorn’s incredibly popular videos even led to a feature movie around the character that was picked up by Nickelodeon as a TV movie to air September 17.

Today Nickelodeon confirmed that Cruikshank will now star in his very own half-hour TV comedy series on the network called Marvin, Marvin. The show is part of an overall talent deal the network signed with Cruikshank who appeared in a recent guest spot on its web-inspired comedy iCarly. Jon Ross (10 Things I Hate About You) will create and executive produce the series that had Cruikshank staring as Marvin, “a new kid in school who is a bit odd.”

Read Article (5 comments)
EA Rolls Out ‘Madden’ Web Series to Launch NFL 11

Madden NFL is one of the most successful video game entertainment franchises in history. Designed by Electronic Arts founder Trip Hawkins in the mid-1980s and first released by EA Sports in 1989, Madden has sold over 85 million copies and grossed more than $3 billion since its inception.

Madden NFL 11, the title for the franchise’s next annual release, hits shelves on August 10. In anticipation of the video game’s eighth iteration, we’ve witnessed two notable EA marketing initiatives: 1) ESPN released a near tell-all story of the video game’s creation and how Hawkins began an entertainment dynasty on top of Madden’s old Oakland Raiders playbook, distinct growl, and likable visage. And 2) EA launched a three-part web series showcasing just how much football players, fans, and professionals love to play Madden.

Read Article (2 comments)


Sponsors:

AlphaBird SAG New Media
Meet The LadyBugs
The Nanny Interviews






web series, webseries, youtube videos, online video, web tv, top web series