Microsoft has ordered a third season of Felicia Day’s Streamy-winning gamer comedy web series The Guild, with 12 new episodes set to come out this summer. The deal comes after a successful run of Season 2, which netted several million views so far for Microsoft on its network that included Xbox Live, MSN and the Zune, including dominating the charts of the Zune Marketplace.
The exclusive distribution deal, along with the sponsorship from Sprint which was announced last November has been renewed, though presumably at a higher upfront rate than before. As Felicia told us in a recent interview, she and the team at Knights of Good seem happy about having Microsoft on board:
Day: It’s an amazing opportunity. We turned down DOZENS of deals for the show because I wanted to retain creative autonomy, rights and keep the grassroots spirit of the show, as well as partner with a person who could distribute on a global level. Xbox has been a fantastic partner in enabling us to grow the show and up our production values, I can’t think of a better pairing.
Sales of The Guild’s Season 2’s DVD are being handled exclusively through Amazon, which may or may not turn out to be a lucrative for the show’s creators. Word is that production of the third season will begin this June.
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It’s a little disappointing that MSN doesn’t allow embedding of any of their Season 2 episodes though. It’s not like the Sprint ad isn’t right along for the ride. This needs to change IMO.
I hope that season 3 will be release to other venues other than XBox, I love the show and I don’t own a xbox and I really want to se season 3. This IMO is one of the best shows out there, I would hate to have to miss any of it because of Microsofts greed for money. Ms Day, won’t you reconsider and release it on your website. Otherwise you will be loosing alot of viewers who don’t own a xbox and have no plans on buying one.
I hope they dont start to charge points for episodes on xbox live, though might have to hang myself with an ethernet cord
Michael, it’s never only been just on the Xbox, all of the episodes also appear on the MSN Web site and eventually will appear on The Guild’s Web site as well. I don’t own an Xbox and have seen both seasons without a problem.
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